Traditionally the rule of thumb is to avoid talking about two things in polite company: politics and religion. However, over the past decade politics have become the new religion in the United States it seems. As we reported earlier, American Horror Story: Cult focused in on this very subject this season as we saw during this season’s exciting debut on Tuesday.
But the question remains – will it pay off?
In August, executive producer Ryan Murphy talks to Variety:
“I think people have the wrong idea about what it’s going to be, but that’s because people know my politics,” said Murphy in a Q&A with FX CEO John Landgraf after a preview of the first three episodes of the new season.”
“It’s not about Trump, it’s not about Clinton,” he explained. “It’s about somebody with the wherewithal to put their finger up to the wind and see that that’s what happening and using that to rise up and form power. And use people’s vulnerabilities about how they’re feeling afraid… and they feel like the world is on fire.”
Added Murphy, “Yes, the jumping-off point of the show is election night, and the characters have very strong points of view about Trump and Clinton, but it really is not about them. It really is about the rise of a cult of personality that can rise in a divided society.”
He’s certainly right about that and nailed it in the first episode earlier this week.
However, will it pay off or are people just sick and tired of politics altogether?
This morning Deadline Hollywood reported that the numbers have taken a slump:
With 3.93 million viewers and a 2.02 rating among adults 18-49 on September 5, the latest installment of the Ryan Murphy and Brad Falchuk created series premiered down significantly from the season opener of last year’s American Horror Story: Roanoke.
In overall sets of eyeballs watching the politically drenched Cult, there was a 24% drop from the September 14, 2016 premiere of Roanoke. Among the key demo, the Tuesday airing Sarah Paulson and Evan Peters-led latest installment topped cable and was the second highest rated original on all of TV after NBC’s America’s Got Talent. Yet, even with that glory, Cult declined a hard 29% among the 18-49s from the Wednesday Roanoke debut of 2016.
There are many variables, of course, and one to figure in is the very simple fact that that many people are dealing with Hurricane Harvey and now Hurricane Irma leaving many no access to electricity much less television. Certainly natural disasters have affected every aspect of some peoples lives and it’s likely that it could have had an impact on the numbers for the season’s debut. Or, are people just simply sick of politics?
As the season goes on the numbers will tell.Follow us on Facebook here and on Twitter here.
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